It can be incredibly frustrating trying to figure out why you can’t seem to draw people to your website. Regardless of how good your blog is, you’re only as strong as how much traffic you bring in.
The truth is, in order to start making money off of your blog, you’ll need to a considerable amount of traffic. So, how do you encourage people to visit your site? The good news is that it isn’t as hard as it may seem. Ultimately, it’s a matter of being willing to put in the time and effort.
So, what is it that you’re doing wrong, and why aren’t you gaining more traffic? Here are some of the most likely reasons your blog hasn’t taken off yet.
You’re Not Using SEO
SEO is critical in order to improve your blog’s visibility and increase your traffic. The higher that your blog appears in search results, the more that your credibility increases.
In order to appeal to search engines, you’ll need to use SEO as much as possible. If you don’t think you have the time to commit to doing it yourself, then you may want to consider outsourcing to a company. IF you’re hoping to make a living off your blog, then the investment will be worth it.
You Aren’t Using Catchy Headlines
In order to grab people’s attention, you need to appeal to them. A great headline is a critical part of getting people to click on your link. If you’re not sure what makes a good headline, take some time to research other blogs. See what works and try to draw inspiration from them.
You Aren’t Using Eye-Catching Images
People are attracted to colorful images that appeal to the eye. Studies show that you’ll keep your visitors attention for a longer period of time if you add exciting images to your page.
A good image alongside text can help emphasize what your blog is about. If you don’t have the time or interest in taking photos yourself, you can easily use stock images. Many of them can be found for free online.
You Aren’t Using Guest-Contributors
If you’re not much of a household name yet, then you may want to consider a guest contributor who has an audience. The idea is to draw their audience over to your blog.
As long as you’re not competitors, it’s likely they’ll be more than happy to share their followers with you.
Try to network as much as possible so that you can meet other bloggers who may be interested in a collaboration. You can usually find like-minded bloggers through social media or on groups.